We are the first business directory to reach such a diverse base of ethnic communities on this scale. The communities range from the Carribean, Africa, Middle East, South Asian, Central and East Asia.
Reach:
With an above average family size of 5 people per household our directories and online website will reach over 500,000 plus members of this community!
Distribution:
We will distribute the Silk Road Directory at high traffic locations across GTA. See more details on our distribution insert.
Availability:
Unlike any other advertising medium directories are always available for reference 24/7,365 days of the year. Household's will retain their directories for future reference.
Quality:
We will print 50,000 premium quality, professionally designed full-color glossy directories for consumers to keep free of charge.
Growing Immigration Impact:
Immigrants initially look for guidance and avenue's to find trust worthy providers of goods and services. 44% of Canadians are either first or second generation immigrants. The majority of Immigrants to Canada after 1990 were of Asian descent. Annually approximately 250,000 Immigrants arrive in Canada each year of which 43% choose Ontario and 79% are members of a visible minority. Their main motivation to choose Ontario was familiarity due to family and friends. (Statistics Canada)
Build Image and Goodwill:
Place an ad with us to build your business image and tell the community that you want their business and trust.
Valuable Reference Section:
Silk Road Directory will include a section that will have useful information about their specific community residing in Ontario such as community centres, etc.
Billion Dollor Market:
The average Canadian household in Ontario spends $53,000 annually on all purchases. (2001 Stats Canada) That represents a market valued at over $4 Billion annually for just 75,000 households.
Highly Used (Restaurant and Marriage Guide):
Your business can tell consumers that you are ready to serve their diverse needs and you value their business. We have a special Restaurant and Marriage section to make our directory their number one choice for life events.
Online Advertising:
We will also list your business online for free as a special offer. Our growing 20,000+ email subscriber base will become your potential customers.
.jpg)
.jpg)
